Alphabet shares just soar: AI-powered services brought together under Gemini brand | 02/08/24

In the future, Google will integrate its apps and services with artificial intelligence under the Gemini brand.

To date, only one language model has been named Gemini. Google's chatbot was previously called Bard, named after the English poet William Shakespeare (nickname: “The Bard of Avon”). The company's boss, Sundar Pichai, announced on Thursday that the name, which challenges ChatGPT from OpenAI, will disappear in the near future.

In the US, Gemini will now be available on smartphones as well. Mobile phones with Google operating system Android Get your own Gemini app. On Apple's iPhone, Gemini is offered within the existing Google app. If users agree to switch, the AI ​​system will also replace the previous voice assistant Google Assistant.

Google hasn't announced when the apps will be available in Europe and Germany. A week after the US launch, the apps will be released in additional English-speaking countries, as well as in Japanese and Korean in Japan and South Korea. Experience shows that other languages ​​such as Spanish and German follow a gap of a few months.

At the same time as the smartphone apps, Google is also launching a paid AI professional version – Gemini Advanced – which is based on the new Ultra 1.0 language model. It is initially offered in 150 countries in the English-speaking world and is part of the Google One subscription service. The AI ​​service costs less than ten US dollars a month, but is only available in the most expensive version of Google One, which costs an additional ten dollars. In return, customers get, among other things, two terabytes of cloud storage space. It is also not announced when the service can be booked in Europe and Germany.

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Google executive Sissy Hsiao said in a blog post that Gemini Advanced is more adept at more complex tasks such as writing code, reasoning, following sophisticated instructions and collaborating on creative projects. “Gemini Advanced not only allows you to have longer, more detailed conversations, but also better understands the context of your previous stimuli.”

Joins Google Alliance for Content Verification

Amid growing concerns about AI fakes, Google is joining an industry alliance developing technology to verify digital content. The C2PA team comes up with identifiers for the images, for example which state, among other things, who the author is, what tools were used during editing – and whether artificial intelligence (AI) software was involved. According to the announcement, Google will explore how these “content credentials” can be integrated into the group's products and services in the future.

“In a world where all digital content can be fake, we need a way to prove something is real,” C2PA said in a blog post Thursday. The alliance hopes to establish its technology as an industry-wide standard so that there are consistent mechanisms for verifying content across various services and websites. Previous members of C2PA (Alliance for Content Provenance and Authenticity) include Photoshop inventor Adobe, Intel, Microsoft and Sony.

A few weeks ago, real-sounding automated calls impersonating President Joe Biden's voice caused alarm in the United States. The message of the invitations is to not participate in the New Hampshire state Democratic primary. The incident has fueled concerns that there may be attempts to influence the outcome of November's presidential election by spreading deceptively real AI fakes in the coming months.

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Shares of Alphabet rose 0.07 percent to $146.79 in NASDAQ trading.

Mountain View / San Francisco (dpa-AFX)

Bildquelle: anchinthamb / Shutterstock.com, Justin Sullivan/Getty Images, Denis Linine / Shutterstock.com

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